Teamviewer

On the back of global growth, the Teamviewer brand had become dated and fragmented across branded features, products, and services. To consolidate and keep them ahead of the pack, we helped Teamviewer simplify and streamline its master brand and designed an approach to applying it to a complex portfolio of commercial offerings.  The project symbolized the ambition to mature the organization and culture. It gave direction for the brand's identity and future direction. The central creative concept revolved around layers and simplicity, an analogy to what the core Teamviewer product provides the end user—a complex digital service made as simple as a few clicks and the feeling of being conveniently helped through steps with ease and confidence. __ Creative strategy, concept, and creative direction.